Podcast

Episode 17: How to optimise your LinkedIn for leads

If your LinkedIn profile feels… fine, but it’s not really DOING anything, this episode is your new bestie. Ciara, and Riley sit down to talk ...

Episode 16: Brand Storytime: The Cola Wars & RC Cola

Ever wondered how a brand with all the right ingredients can still fall flat? Today, we’re looking at the wild story of RC Cola – ...

Episode 15: How to Start Creating Online Content

If staring at a blank Google Doc makes your brain glitch, this one’s for you. Abby and Ciara break down how to actually start creating ...

Episode 14: How to get information out of your clients for content

Booked the client, opened Zoom… and now you’re just nodding while they explain their childhood dog’s nickname? Yeah, we’ve been there. Great copy starts with ...

Episode 13: Get to know our writers: Veronica Murphy edition

Say “well, hello there” to Veronica – Content Lab’s newest writer, certified beach-walker, and recovering teen magazine addict. In this episode, Abby sits down for ...

Episode 12: Ethical marketing: Is it possible?

Ever feel like some marketing is just… manipulative? Fake urgency, guilt trips, fear tactics – yeah, we hate that too. In this episode, Abby and ...